TikTok Shop Fashion Fest
During one of the biggest weeks in fashion, we turned New York City into the backdrop for TikTok Shop Fashion Fest complete with a high-energy runway show, interactive brand booths, and all the FW25 products worth obsessing over.
TikTok Shop creators owned the runway, showcasing collections from brands like Von Dutch, Comfrt, and HeyDude. From bold streetwear to everyday essentials, Fall/Winter 2025’s standout looks took center stage while bringing creators and brands together in a whole new way.
The event was produced by a powerhouse, predominantly women-led team across both client and internal sides proving what collaboration, creativity, and community can truly look like.